Monday, 16 January 2012

Braille Burgers

Braille Burgers


Braille burgers - Restaurant launches Braille burgers, A popular fast-food chain has created 15 different kinds of Braille burgers so that blind people can "see" their food. Each burger has a Braille message spelled out on the bu to describe the sandwich.

 The burgers have become so popular, that many blind customers are now speaking out about them. South African fast-food chain, Wimpy, has come up with an unique campaign to let the visually impaired know they offer braille menus in all of their restaurants.
The hamburger joint had chefs use tweezers to individually apply sesame seeds to soft dough to spell out messages in braille like "100% Pure Beef Burger Made For You."

Fast food restaurant Wimpy has made special “braille” hamburgers, with sesame seeds on the buns spelling out messages in braille, according to a report on Thursday.

Beeld newspaper said 15 braille hamburgers were made for a video to market the restaurant’s new braille menu.
The video shows chefs carefully arranging the sesame seeds on each bun, to spell out different messages in braille, such as, “100 percent real beef burger made for you”.

The burgers were delivered to Braille Services, Louise Braille House and Blind SA.

The video shows how blind people laugh as they read the messages and then enjoy the burgers.

Another fast food restaurant, McDonalds, recently made headlines after a blind woman was turned away because she had her guide dog with her.

No comments:

Post a Comment